Whether going public, launching an investor or public relations campaign, raising capital, or creating a business plan, annual report or website, many years of successful Wall Street marketing experience has given FOCUS an inside track on knowing the right people and communicating the right message with clarity and impact – commanding attention, building interest and inspiring action. Everything we do is geared toward assisting our clients in achieving these goals as efficiently and cost-effectively as possible.

Companies, particularly smaller ones, that are generating important milestones can benefit significantly by the newer securities laws that encourage transparency. By positioning themselves to provide the level of information and transparency similar to companies many times their size, they are perceived more positively by the investment community. We pride ourselves on providing strategic advice and tactical tools that positively position clients. The services we provide include:

FOCUS’ IR programs integrate finance, communication, marketing and securities law compliance to enable the most effective two-way communication between a company and the financial community and other constituencies. This contributes to a company’s securities achieving fair valuation.

At FOCUS, we initiate action. We participate actively in the development of our clients’ business strategies. We study our client companies and industries thoroughly, attend trade shows, and assiduously follow their peers; in short, we become fluent in our clients’ businesses. This proactive approach further distinguishes us from our competitors and provides FOCUS with the understanding to attract more informed, higher quality investors to meetings and presentations.

To develop the necessary interest that results in increased research coverage and broader institutional and retail distribution, FOCUS:

• Ensures a company’s key messages are easily understood by current and potential investors by providing accessible, accurate information that differentiates a company from its peers

• Aggressively identifies and contacts analysts creating audiences that meet investment characteristics and investor objectives of client

• Guides the management team with respect to public disclosure requirements, issues and practices surrounding financial reporting

• Manages investor expectations to minimize stock price volatility

• Through communications, maintains a cost of capital consistent with the company’s performance and prospects