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St. Louis

Don Rochleau

CFP®

SVP, Organic Growth

190 Carondelet Plaza, Suite 600
St. Louis, MO 63105

Don Rochleau
Don Rochleau

Professional Certifications

  • CFP® – CERTIFIED FINANCIAL PLANNER® professional

About Don

Don partners with wealth advisory firms to help accelerate sustainable organic growth and drive measurable business results. Through strategic collaboration with firm leadership, Don helps advisory practices build scalable systems for client acquisition, referral generation, and business development that align with their unique culture and capabilities. Don's approach centers on the belief that exceptional client experiences naturally fuel growth. He works alongside firm leaders to implement frameworks across pipeline management, client referral programs, center of influence strategies, and targeted marketing initiatives—all designed to help advisors make a greater impact while expanding their practice. His methodology focuses on what firms can control: their mindset, schedule, skills, and actions, creating repeatable processes that can transform good practices into thriving, growth-oriented organizations.

With deep expertise in wealth management operations and client development, Don entered the field with a passion for simplifying complex challenges so advisors can confidently execute growth strategies. He finds fulfillment in helping advisory teams identify their ideal clients, refine their value proposition, and build the infrastructure needed to achieve ambitious growth targets. Don is especially energized by partnering with firm leadership to develop customized solutions that honor their unique philosophy while delivering tangible results.

Before his current role, Don served as Director of Client Development at Focus, where he helped provide high-quality experiences for prospective clients while collaborating with diverse wealth advisory teams.

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